Difference between revisions of "Fundraising Ideas"

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== Fundathon ==
== Fundathon ==


Call for donations to increase the fund by $5k
Call for donations to increase the fund by $NNk


== Challenge campaign ==
== Challenge campaign ==
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Challenge gifts can be quite small. Tell people you’ll give $5 for every $25 they give, or will match every $50 gift up to ten gifts. For added suspense, make this challenge during a fundraising event. You or the host can announce, “We now have the Dave Buckstretch Challenge. For the next five minutes, Dave will give $5 for every new member that joins Worthy Cause.”
Challenge gifts can be quite small. Tell people you’ll give $5 for every $25 they give, or will match every $50 gift up to ten gifts. For added suspense, make this challenge during a fundraising event. You or the host can announce, “We now have the Dave Buckstretch Challenge. For the next five minutes, Dave will give $5 for every new member that joins Worthy Cause.”


== Adoption Campaign ==
== Adoption Campaign ==
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== Merchandise ==
== Merchandise ==


* Sales of T-Shirts, Hats, Mugs, etc.
* T-Shirts, Hats, Mugs, Buttons, Stickers, etc.
** cafepress.com


* cafepress.com
* High quality clothing.


* High quality clothing though.
* Raffle or contest items signed by inkscape devs at hackfests


* Sell buttons, T-shirts, etc.  Distribute to bookstores or novelty shops
* Raffle or contest items signed by inkscape devs at hackfests


== Art auctions / sales ==
== Art auctions / sales ==


* Art donations from artists, sold, and proceeds split
Ask artists to provide their work to the project, either as a full donation, or a split of the proceeds.  Then auction signed prints or originals, and offer direct purchase of unsigned prints.


* Ask artists to donate a work to the project, and then have a charity auction for the pieces (including the copyright??)  Use the proceeds to fund development projects.
* Art prints auctions


== Printed version of manual ==


== Printed version of manual ==
* We have already been getting book royalties from Packt




== CD's of Inkscape + Open Clip Art Library ==
== CD's of Inkscape + Open Clip Art Library ==
 
, provided
Sell for $20, split 50/50 with OCAL
Sell for $20, split 50/50 with OCAL


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= Digital =
= Digital =


== adsense Ads ==
Simple text ads integrated into the website
== Purchased Ads ==
Certain pages of the website are devoted to specialized advertisements, provided to specific companies with relation to Inkscape.


== Youtube channel ==
== Youtube Channel ==


Showcase work done by users.  Show off features under development.  Share status about the project.
Showcase work done by users.  Show off features under development.  Share status about the project.
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Build a large enough audience to earn money from ad and other revenue.
Build a large enough audience to earn money from ad and other revenue.


== Amazon Affiliation ==
== Affiliate Links ==
 
SEO companies will pay for sponsorship to get dofollow links to their site.
 
== Amazon Commission ==


Amazon pays 2.5-6.0% commission on affiliate sale.
Amazon pays 2.5-6.0% commission on affiliate sale.
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= Services =
= Services =


== Design services ==
== Service Raffle ==


* Logothon - we enlist our users in producing logos for other open source projects or companies.  50% goes to artist, 50% to Inkscape.
Identify a simple but valuable service that one or more members of the group could provide in donation.  Sell raffle tickets for $20-50 each - keep it a little high so you don’t have to sell so many and so that the buyers have a higher chance of winning.  Encourage people to buy several, by offering discounts for multiple purchases (1 for $20, 2 for $36, 3 for $50, etc.)


* Business Card Designs - Recruit our artists to do business card design services, with a portion of the proceeds returned to the project. Serve as a broker to match design needs with artists.
Services can include:
* creating logos
* Business card design
  * Brochure design
* Christmas or birthday cards
* Graduation announcements


* If you have an artistic bent, offer to design greeting cards to specification for organizations or individuals for a fee.  If you are good at calligraphy, sell your skills to schools for graduation announcements, friends for classy but low-cost wedding invitations, or just fun certificates such as “World’s Greatest Dad” for Father’s Day or “Outstanding Friend.” Create unique Halloween costumes or masks. Donate the proceeds from your artistry.


== Design Service Broker ==


== Teaching Classes ==
Recruit our artists to do contracted design services, with a portion of the proceeds returned to the project.  Serve as a broker to match design needs with artists.


Teach a seminar on a topic you know: fundraising, knitting, organic gardening, organizing, proposal writing, environmentalim pact reports, gourmet cooking, dog grooming, starting your own business. Charge $50-75 per person, with a goal of 15 to 20 people. Either absorb the cost of promotion, or have enough participants to cover it.


== Teaching Classes ==


== Organize a service raffle. ==
Teach a seminar on a topic you know: fundraising, drawing, programming, proposal writing, etc. Charge $50-75 suggested donation per person, with a goal of 15 to 20 people. Record a video and provide it online for suggested donation.
 
Identify a simple but valuable service that one or more members of the group could provide in donation. Sell raffel tickets for $10-20 each - keep it a little high so you don’t have to sell so many and
so that the buyers have a higher chance of winning. Services can include
childcare for a weekend or for any weekend night two weekends in a row;
one day of housecleaning; yard work; house painting (interior or exterior), etc. Sell the tickets to neighbors, work mates and to other
board members. Encourage people to buy several by offering discounts for
multiple purchases, such as one for $10, 2 for $20, but 3 for $25, 4 for
$35, 5 for $40. If you are really bold or live in a more affluent area,
or have few friends, sell the tickets for $50 each. A full day of
housecleaning for $50 is a real bargain, and buyers have a high chance
of winning with fewer tickets sold




== Hold an “I’m Not Afraid” Auction ==
= Sponsorship =


You can do this with just a few friends or hundreds of people if you
== Website General Fund Sponsors ==
have enough items to auction. You survey a few people (and use your own
common sense) about what things need to be done in their home or office
that they are afraid of or would really rather not do. This is different
from a service auction - there has to be an element of dread in the
activity. For example, some people cannot wash their windows because
their apartment is too high or the second story of their house is too
high and they suffer from vertigo.  If you are not afraid of heights,
you can sell your window-washing service (bring a sturdy ladder). This
goes for drain cleaning, minor roof repairs, antenna fixing, etc. Or,
if you are unafraid of cockroaches or spiders, you can offer to clean
out that dark corner or garage or basement for a small fee. Snakes can
be found in gardens and woodsheds, but maybe that doesn’t bother
you. The problem doesn’t need to be as serious as phobia. How about
allergies to dust, pollen, weeds? If you don’t have them , you can mow,
sweep, clean for a fee. By marketing it as an “I’m Not Afraid” Auction,
you also have the option for people to name something they need done to
a group of volunteers, and then have a volunteer say, “I’m not afraid
to do that.” In that case , you will need a set fee for service.


Our regular sponsorship levels, with reward being placement on the sponsors web page.


== Rebranding Auction ==


== Direct sponsorship of our hackfest events ==


Similar to the suggestion above is the “Details Auction.”  This is for all your friends whose desks
Funds go directly towards hackfest travel attedance.
are overflowing with papers or who can’t get their receipts in order to
give to the tax preparer or who complain t hey can never find
anything. If you are a well-organized person, offer to clean up their
desk, get their Rolodex in order, file their papers, etc. If you like
to shop, sell that to people who don’t and do their holiday shopping for
them, or buy birthday, baby shower or niece/nephew presents for
them. Anything that people feel they cannot control is the organized
person’s fundraising dream come true.




= Misc Other Ideas =
= Misc Other Ideas =


* Direct sponsorship of our hackfest events
* Sell your frequent flyer miles to friends or donate them to the organization for a raffle.  Watch the rules of the airline on this, but some airlines let you give away miles, and you may be able to sell your miles as long as you don’t go through a mileage broker.
 
* Lead or get someone to lead a nature walk, an architectural tour, a
historic tour, a sailing trip, a rafting trip, or a horseback ride.
Charge $15-$25 per person, or charge $35 and provide lunch. Advertise
the event in the newspaper to draw in people from outside your
organization.
 
* Sell your frequent flyer miles to friends or
donate them to the organization for a raffle.  Watch the rules of the
airline on this, but some airlines let you give away miles, and you may
be able to sell your miles as long as you don’t go through a mileage
broker.


* Get members and friends to include the group for bequests in their wills.
* Get members and friends to include the group for bequests in their wills.
* Solicit small businesses, churches,
synagogues or service clubs for $1000.  If you are active in a church or
you own your own business and are involved in business organizations or
service clubs, this can be very effective. You can often raise
$200-$1000 with a simple proposal and oral presentation.


* A monthly kid's magazine sold for $20/yr
* A monthly kid's magazine sold for $20/yr
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   + Drawing tips and tricks
   + Drawing tips and tricks
   + Stickers
   + Stickers
* Website Revenue
  + adsense
  + purchased ads
  + Affiliate "dofollow" links


* Homebrew "Suggested Donation" with download
* Homebrew "Suggested Donation" with download

Revision as of 05:05, 13 March 2019

This file outlines some thoughts regarding handling of donations and other income for the Inkscape Project.

Direct Asks

Donation solicitation

  • We currently already provide a paypal link for visitors to donate to us.
  • Ask Inkscape users and contributors to each ask 5 or 10 of their friends, family, and co-workers to donate to the Inkscape project's PayPal account.
  • Suggest people ask for donations to Inkscape in lieu of gifts. Birthdays, Christmas presents, and other events.
  • Find out which of your friends (perhaps this is true for you also) work in corporations with matching gift programs. Then ask them to donate and get their gift matched for your organization and ask them to ask their co-workers to donate and get their gifts matched.
  • Have Inkscape fans reach out to their friends and family interested in supporting art and/or FOSS. Decide a range or a fixed amount for the ask. Send them a brochure from the organization and an envelope or easy link to make payment.

Re-contact those people who don’t respond in two weeks.

  • Ask people who use Inkscape in their business to send an appeal to their clients and customers, like, “You are one of my best customers. As such, I let you know about sales coming up and good things happening in my store. Today, I want to tell

you about another good thing—what I do when I am not minding the store.” Then go on to describe the group and ask for a donation. Also post the letter on your website with a link to Inkscape's paypal page.

Fundathon

Call for donations to increase the fund by $NNk

Challenge campaign

Set a challenge of raising $10,000. Give part of the $10,000. Then ask your friends to join you in giving $50, $100, or whatever amount you gave. This is most effective because you are not asking them to do anything you haven’t done.

Challenge gifts can be quite small. Tell people you’ll give $5 for every $25 they give, or will match every $50 gift up to ten gifts. For added suspense, make this challenge during a fundraising event. You or the host can announce, “We now have the Dave Buckstretch Challenge. For the next five minutes, Dave will give $5 for every new member that joins Worthy Cause.”


Adoption Campaign

Create a take-off on the “adopt-a-highway” technique by naming budget items of your group as available for adoption. You could develop a flyer that reads, “The following items have been found near death from negligence and abuse. Won’t you help? $25 per month will ensure that our computer is maintained. $100 per month will release our photocopy machine from toiling with no toner and a dying motor. (We can lease a new one.)”


Ongoing subscriptions

Pledge $28 (or whatever) a month, and get two others to do likewise.


Conference Booth

Print nice donation envelopes to include in our conference booths. Give some to conservancy to have at their booths.

Send people to events to man booths with the express aim of raising money and spreading awareness. Maybe do in conjunction with conservancy?


Fundraising Events

Get a famous or popular person to do a special event. Watch the costs on this, or you may lose money.


Products

Merchandise

  • T-Shirts, Hats, Mugs, Buttons, Stickers, etc.
    • cafepress.com
  • High quality clothing.
  • Raffle or contest items signed by inkscape devs at hackfests


Art auctions / sales

Ask artists to provide their work to the project, either as a full donation, or a split of the proceeds. Then auction signed prints or originals, and offer direct purchase of unsigned prints.


Printed version of manual

  • We have already been getting book royalties from Packt


CD's of Inkscape + Open Clip Art Library

, provided Sell for $20, split 50/50 with OCAL


Digital

adsense Ads

Simple text ads integrated into the website

Purchased Ads

Certain pages of the website are devoted to specialized advertisements, provided to specific companies with relation to Inkscape.

Youtube Channel

Showcase work done by users. Show off features under development. Share status about the project.

Build a large enough audience to earn money from ad and other revenue.

Affiliate Links

SEO companies will pay for sponsorship to get dofollow links to their site.

Amazon Commission

Amazon pays 2.5-6.0% commission on affiliate sale.

  • Think of stores or services related to your organization or where a lot of your members shop.

Ask the store to donate a percentage of profits for a certain day or week, or even forever. You can also explore this with mail-order firms. Then you advertise widely to friends, family and members that Joe’s Florist will give 2% of each sale during Valentine’s weekend to anyone identifying themselves with your group.

Instructional Videos

Class tutorials on using Inkscape, with good quality voice over. Revenue comes from subscription fees to access the classes.

Consider using experienced teachers, actors, or artists that can give real sophistication to our materials, paid either upfront or with a revenue split.

Alternatively, let the classes be organized and charged for by a 3rd party group, who donates a portion of their revenue to the project, perhaps in exchange for being linked to from the inkscape.org site.


Services

Service Raffle

Identify a simple but valuable service that one or more members of the group could provide in donation. Sell raffle tickets for $20-50 each - keep it a little high so you don’t have to sell so many and so that the buyers have a higher chance of winning. Encourage people to buy several, by offering discounts for multiple purchases (1 for $20, 2 for $36, 3 for $50, etc.)

Services can include: 

* creating logos
* Business card design
* Brochure design
* Christmas or birthday cards
* Graduation announcements


Design Service Broker

Recruit our artists to do contracted design services, with a portion of the proceeds returned to the project. Serve as a broker to match design needs with artists.


Teaching Classes

Teach a seminar on a topic you know: fundraising, drawing, programming, proposal writing, etc. Charge $50-75 suggested donation per person, with a goal of 15 to 20 people. Record a video and provide it online for suggested donation.


Sponsorship

Website General Fund Sponsors

Our regular sponsorship levels, with reward being placement on the sponsors web page.


Direct sponsorship of our hackfest events

Funds go directly towards hackfest travel attedance.


Misc Other Ideas

  • Sell your frequent flyer miles to friends or donate them to the organization for a raffle. Watch the rules of the airline on this, but some airlines let you give away miles, and you may be able to sell your miles as long as you don’t go through a mileage broker.
  • Get members and friends to include the group for bequests in their wills.
  • A monthly kid's magazine sold for $20/yr
 + PDF electronic copy for less?
 + Coloring pages
 + Drawing tips and tricks
 + Stickers
  • Homebrew "Suggested Donation" with download
 + Target all the funds to Mac support


More ideas: http://www.nonprofitalliance.org/system/res/25/original/Board_Member_Packet.pdf

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